Available for workGraphic & Brand Identity Designer
I am Manik Hossain, a graphic and brand identity designer. I build the mark, the system around it, and the packaging, listings and campaign work that carry it to the people you are trying to reach.
01Selected work
01Specialty coffee
A roastery selling three origins that all looked the same on the shelf. The identity leans on a stamped monogram and a colour-coded origin system, so a returning customer finds their bag in one glance.
02Fashion & lifestyle
A made-to-order studio moving from personal Instagram sales to a proper label. Wide letter-spacing, a single ligature mark and a restrained palette give it the composure of a house brand.
03Technology
Freight analytics for teams who read dashboards all day. The mark is built from a routing grid, and the guidelines fix the rules for product UI, decks and trade-show print in one document.
04Kitchenware · Amazon
A stovetop kettle competing on a page where every thumbnail looked identical. The image stack answers the five questions buyers actually ask, in the order they ask them, with a comparison chart that closes the decision.
05Cosmetics
A five-product routine that needed to read as one range without five identical labels. A shared type structure carries the system; a single shifting tint separates the steps.
06Indoor plants & retail
A launch campaign cut into nine-second vertical pieces. The logo unfolds the way a leaf does, and the same motion rule carries through every card in the set.
02Services
A mark that stays legible at 16 pixels and at three metres. Built as a family, not a single file, so it survives every place it lands.
Ideal for
New businesses, and older marks that no longer reproduce well.
You receive
Campaign and everyday graphics that stay on brand without being copy-pasted: social sets, ads, print collateral, sales material.
Ideal for
Teams running steady marketing who need output that matches.
You receive
The full visual system around the logo: colour, type, layout logic, graphic devices and how they behave together across applications.
Ideal for
Brands that own a logo but not yet a system.
You receive
A rulebook a printer, a developer and a new hire can each open and get right the first time. Specific, illustrated, no guesswork.
Ideal for
Growing teams where more than one person now makes artwork.
You receive
Design that works on the shelf and on the press. Hierarchy read from two metres away, artwork prepared to real dielines.
Ideal for
Food, beverage, cosmetics and consumer product ranges.
You receive
A listing image stack ordered the way people actually shop: what it is, what it does, why it is better, then the details.
Ideal for
Private-label sellers competing on a crowded results page.
You receive
Positioning, values and origin made visual. The document a founder can send instead of explaining themselves in a long email.
Ideal for
Founders pitching retailers, partners or investors.
You receive
Movement that follows the identity instead of decorating it. Logo animation, product cuts and social edits from one motion rule.
Ideal for
Launches, ad sets and brands moving into short-form video.
You receive
Not sure which of these you need? Describe the problem in a message and I will tell you what the work should actually cover, including the parts you may not need yet.
03About
I build the visual side of a business: the mark it is recognised by, the system that keeps it consistent, and the work that carries it to customers.
Most of the brands I work with are not starting from nothing. They have a product that sells, a logo made in a hurry, and packaging that no longer matches what the business has become. The work is to find what is already right, and build a system around it that holds.
I design for how things get used. A mark has to survive an embroidered polo, a foil-stamped box and a 32-pixel favicon. A palette has to behave in CMYK and on a phone in daylight. Deciding that early is cheaper than discovering it at the printer.
“Design is a business decision that happens to be visual. If it looks right but does not do the job, it is not finished.”
04Process
Five stages, each with something concrete at the end of it. You always know what is being worked on, what you are approving, and what happens next.
Typical identity project: 3–6 weeksScope and timeline confirmed in writing before stage one.
Stage 01
We start with the business, not the logo. What you sell, who buys it, who you keep losing to, and what the design has to achieve once it exists.
Stage 02
I map the category, look at how competitors present themselves, and set a direction: tone, colour territory, type character, references.
Stage 03
The chosen direction becomes real design. Marks are drawn and tested small, large, one-colour, reversed, and in the places the brand will actually appear.
Stage 04
Spacing, weight, optical corrections, colour values, print behaviour. This is the stage that separates a design that looks good in a presentation from one that holds up in production.
Stage 05
Files are organised, named and packaged so anyone can use them. Where it helps, guidelines document the rules so the work stays consistent after handover.
05Why work with me
Every decision traces back to something in the brief: a buyer, a shelf, a competitor, a price point. I can tell you why the design looks the way it does.
02
You get rules that keep the next hundred pieces consistent, instead of a single file that nobody knows how to extend.
03
Dielines, bleed, spot colours, minimum sizes, one-colour versions. The work arrives ready for the press and the platform, not just the presentation.
04
Named, foldered, versioned files with the export formats your team and your suppliers will ask for.
05
Identity, packaging, listing content and motion from the same hand, so the pieces already agree with each other.
06
Optical spacing, curve quality, hierarchy at thumbnail size. The things nobody names but everybody notices.
07
Clear scope, clear timelines, and written updates. Time zones are planned around, not apologised for.
06Client feedback
Rather than fill this space with invented praise, it stays empty until real clients have written and approved their own words. If you would like to speak to someone I have worked with before committing to a project, ask and I will arrange a reference.
Request a reference07Start a project
Send a short description of the business, the product and the deadline. You will get a reply with an honest scope, a timeline and a price, usually within one working day.
Common enquiries